Director of Marketing and Advertising

Company: Dunkins Diamonds Inc
Location: Heath
Posted on: February 21, 2026

Job Description:

Job Description Job Description About the Role: The Director of Marketing and Advertising will lead the strategic development and execution of comprehensive marketing and advertising initiatives to elevate brand presence and drive business growth across Ohio and Southwest Florida. This role is responsible for overseeing the creation and implementation of innovative campaigns that effectively communicate the company’s value proposition to diverse target audiences. The Director will collaborate closely with cross-functional teams including sales, product development, and creative services to ensure alignment of marketing strategies with overall business objectives. They will analyze market trends, customer insights, and campaign performance data to continuously optimize marketing efforts and maximize return on investment. Ultimately, this position plays a critical role in shaping the company’s market positioning and expanding its competitive advantage through impactful marketing leadership. Minimum Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. At least 7 years of progressive experience in marketing and advertising roles. Proven track record of developing and executing successful marketing campaigns that drive business growth. Strong knowledge of digital marketing platforms, advertising technologies, and analytics tools. Excellent leadership, communication, and project management skills. Preferred Qualifications: Familiarity with emerging marketing trends such as AI-driven marketing, influencer partnerships, and omnichannel strategies. Certification in digital marketing or advertising (e.g., Google Ads, HubSpot, Facebook Blueprint). Experience managing marketing budgets and cross-functional teams. Responsibilities: Develop and execute integrated marketing and advertising strategies that align with company goals and drive measurable business results. Lead, mentor, and manage the marketing and advertising teams to foster creativity, collaboration, and high performance. Oversee the planning, budgeting, and allocation of resources for marketing campaigns across multiple channels including digital, print, social media, and events. Collaborate with product, sales, and executive leadership to ensure marketing initiatives support product launches, sales objectives, and brand consistency. Analyze market research, customer data, and campaign metrics to evaluate effectiveness and identify opportunities for continuous improvement. Manage relationships with external agencies, vendors, and media partners to optimize campaign reach and impact. Ensure compliance with industry regulations and company policies in all marketing and advertising activities. Skills: The Director of Marketing and Advertising utilizes strategic thinking and analytical skills daily to design campaigns that resonate with target audiences and achieve business objectives. Leadership and communication skills are essential for guiding diverse teams and collaborating with stakeholders across departments. Proficiency in digital marketing tools and data analytics enables the Director to monitor campaign performance and make data-driven decisions to optimize results. Creativity and innovation are applied to develop compelling advertising content and explore new marketing channels. Additionally, project management skills ensure that campaigns are delivered on time, within budget, and in alignment with brand standards.

Keywords: Dunkins Diamonds Inc, Cuyahoga Falls , Director of Marketing and Advertising, PR / Public Relations , Heath, Ohio